SAN FRANCISCO – September 18, 2009 – Ubisoft today announced the official launch for the video game based on Columbia Pictures’ and Sony Pictures Animation’s 3D CG film, Cloudy with a Chance of Meatballs. The video game, available on the PlayStation®3 computer entertainment system, PSP® (PlayStation®Portable) system, Wii(TM) system from Nintendo, Nintendo DS(TM) system, Xbox 360® video game and entertainment system from Microsoft, and Windows PC, is now available at retail in North America.

Players assume the role of Flint, the hero-inventor of the movie, and immerse themselves in an interactive re-creation of the movie’s exciting and hilarious story. Using Flint’s new and exclusive wacky gadgets to defeat massively mutated food enemies and ultimately to stop the machine that is causing food to rain from the sky, players will run, climb, dodge, melt, punch, slice and dice and puzzle-solve their way through more than 20 levels spread out over 7 different environments taken from the movie; everything from Ice Cream Falls, to Jelly Castle Land! Play single-player, or team up with a friend to play as Flint’s pet monkey Steve, to drop-in/drop-out at anytime, in a hilarious co-op mode! Hurl hamburgers with the “Bigacious Pow” punching glove gadget, sling spaghetti with the “Forkamajigger!”, or launch burritos in the “Outtasighter” vehicle!

The development of Cloudy with a Chance of MeatballsTM video game is the third such collaboration in a successful partnership, with Ubisoft having produced top-selling video games based on Sony Pictures Animation’s, previous animated sensations, Open SeasonTM, and Academy Award® nominee for Best Animated Feature, Surf’s UpTM.

Windows PC users can get an early sneak peek of the action adventure game via a just-released downloadable demo. The demo, which can be found on Ubisoft’s online site here (http://cloudyvideogame.us.ubi.com/#/fun-zone), gives Cloudy fans a chance to play as Flint to save his town from a “food-tastrophe,” and get a small taste of the full retail version.

Slated for release on September 18th, Sony Pictures Animation’s Cloudy with a Chance of Meatballs will be the most delicious event since macaroni met cheese. Inspired by the beloved children’s book, the film focuses on a town where food falls from the sky like rain.

Bill Hader, star of “Saturday Night Live” and Night at the Museum: Battle of the Smithsonian, will voice Flint Lockwood, a young inventor who dreams of creating something that will improve everyone’s life. Anna Faris, who recently turned heads as the star of the comedy hit The House Bunny, takes on the role of Sam Sparks, a weathergirl covering the phenomenon who hides her intelligence behind a perky exterior. James Caan plays Tim Lockwood, Flint’s technophobic father. Andy Samberg plays Brent, the town bully who has plagued Flint since childhood. Bruce Campbell plays Mayor Shelbourne, who figures out that Flint’s invention can put the town, and more importantly himself, on the map and Mr. T plays the by-the-rules town cop Earl Devereaux. The film also features the vocal talent of Neil Patrick Harris.

Cloudy with a Chance of Meatballs is written for the screen and directed by Christopher Miller & Phil Lord, based upon the bestselling children’s book written by Judi Barrett and illustrated by Ron Barrett. The film is produced by Pam Marsden.

For more information on the video game, please visit: http://cloudyvideogame.com

New York, NY – September 18, 2009 – 2K Games announced today that BioShock® 2, the highly anticipated sequel to the 2007 Game of the Year, will be available worldwide beginning February 9, 2010. The game is now available for pre-order at participating retailers.

Currently in development for the Xbox 360® video game and entertainment system from Microsoft, the PlayStation®3 computer entertainment system, and Games for Windows® LIVE, BioShock 2 will deliver two unique, yet intertwined experiences that form the perfect blend of explosive first-person shooter combat, compelling storytelling and intense multiplayer action.

Set approximately 10 years after the events of the original BioShock, the halls of Rapture once again echo with sins of the past. Along the Atlantic coastline, a monster has been snatching little girls and bringing them back to the undersea city of Rapture. Players step into the boots of the most iconic denizen of Rapture, the Big Daddy, as they travel through the decrepit and beautiful fallen city, chasing an unseen foe in search of answers and their own survival.

Multiplayer in BioShock 2 will provide a rich prequel experience that expands the origins of the BioShock fiction. Set during the fall of Rapture, players assume the role of a Plasmid test subject for Sinclair Solutions, a premier provider of Plasmids and Tonics in the underwater city of Rapture that was first explored in the original BioShock. Players will need to use all the elements of the BioShock toolset to survive, as the full depth of the BioShock experience is refined and transformed into a unique multiplayer experience that can only be found in Rapture.

BioShock 2 is currently in development at 2K Marin in collaboration with 2K Australia, Digital Extremes and 2K China for the Xbox 360® video game and entertainment system from Microsoft, the PlayStation®3 computer entertainment system and Games for Windows® LIVE. BioShock 2 will be available worldwide on February 9, 2010. This title is not yet rated by the ESRB.

For more information on BioShock 2 please visit www.bioshockgame.com, www.cultofrapture.com and www.somethinginthesea.com.

Cedar Falls, Iowa – September 8, 2009 – It’s here! Phantom EFX, the world’s leading developer and publisher of PC-based casual game titles, and independent game development studio 8monkey Labs announced today that their highly anticipated historically-based first person shooter, Darkest of Days, launches today for both Windows-based PC and the Xbox 360^TM video game and entertainment system from Microsoft.

Beginning today, Darkest of Days is available for purchase for $49.99 on the Xbox 360 and $39.99 on PC at most major retailers, including Wal-Mart, Best Buy and Gamestop. Darkest of Days will also be available for purchase online from www.phantomefx.com as well as larger online retailers such as Amazon.com. Digitally distributed copies will be available as well from Steam, Direct2Drive, Digital River and other outlets.

“For me and everyone else here at Phantom EFX and 8monkey Labs that have been working on Darkest of Days for the past three years, it’s almost hard to believe that launch day is already upon us,” said Aaron Schurman, CEO of Phantom EFX and lead writer for Darkest of Days. “We’ve put our blood, sweat and tears into this game, and we’re extremely proud of what we have accomplished. We feel that Darkest of Days is not only a fantastic game on its own merits, but that it will serve as a breath of fresh air into the somewhat crowded FPS genre and give players across the world a truly memorable, exciting gaming experience.”

Have you ever wondered what could happen if time travel was a reality? Have you ever thought about the possibility of going back in time to rewrite history for the better? That possibility is a reality in Darkest of Days, where players will travel back and forth through the annals of time to relive some of mankind’s most dire hours. By fighting through terrible events such as The Battle of Antietam, the bloodiest conflict of the Civil War, and both World War I and II, the player will attempt to save certain key individuals who were never meant to become involved in these truly monstrous events and save history from those who would attempt to change it.

Key features of Darkest of Days include:

• Wreak Havoc with Future Weapons in Antiquity: Something nearly every gamer that’s ever played a shooter based in the past has always wanted is the ability to bring a futuristic weapon back through history and kick some major butt. How differently would Custer’s last stand have turned out if the General was equipped with an M-16 assault rifle? You’ll be able to answer questions like this in Darkest of Days. While not every battle and situation will allow you to wield weapons from the future, there will be plenty of opportunities for you to unleash futuristic fury on your unsuspecting foes.
• Brand New Engine: The dedicated team at 8monkey Labs has created an all-new, groundbreaking game engine known as Marmoset. The Marmoset Engine not only breaks from the all-too present Unreal engine FPS clones flooding the market, but also allows for some amazing graphical capabilities. You’ll fight through epic battles filled with literally hundreds of NPCs on the screen at the same time, all with an advanced AI and all without a hint of graphical slowdown and all set against wide-open environments that are lushly detailed and dynamically lighted.
• Compelling Storyline: Darkest of Days is a compelling, action-packed first-person shooter to be sure, but it’s not just mindless run-and-gun, blow ‘em up gameplay. You’ll have to not only think about how to approach certain key battles and situations, but you’ll also have to take care when fighting – certain key people that were never meant to die will be marked with a special blue aura. If you kill them, you’ll face dire consequences…

Darkest of Days is rated M for Mature by the Entertainment Software Rating Board (ESRB) for blood, strong language and violence. For more information about Darkest of Days, please visit www.darkestofdays.com.

SEATTLE, Washington – August 26, 2009 – PopCap Games, the leading developer and publisher of broadly appealing video games, today announced the upcoming launch of Peggle^TM Nights on the Xbox LIVE® Arcade (XBLA) online service of Microsoft’s Xbox 360® video game console. Tuned specifically for the XBLA player, Peggle Nights is an expansion for the original Peggle (XBLA) and includes all the levels and challenges from the PC and Mac versions of Peggle Nights – along with the ability to play all the new Nights content in the exclusive multiplayer modes found only on XBLA. The Peggle Nights expansion pack will be available for download exclusively on Xbox LIVE this fall.

Peggle Nights is the top-selling follow up to the award-winning game franchise, Peggle, whose XBLA version quickly became a fan favorite of Xbox LIVE Arcade players earlier this year. Peggle Nights will feature all the great gameplay of the original PC version as well as the ability to battle friends and foes, and compare Peggle prowess in the 4-player Peg Party and 2-player Duel modes, the only online multiplayer modes available in any of the many Peggle adaptations to date.

Features in the Peggle Nights expansion pack for XBLA will include:

• 60 new Peggle Nights levels for multiplayer over Xbox LIVE and all single player/local modes
• Peggle Nights Adventure mode (60 levels), including the Nights story
• 60 new Peggle Nights Challenges
• A new Peggle Master, Marina
• Peggle Nights trophy room
• Peggle Nights adventure statistics
• New style shots from Peggle Nights PC (available as title upgrade for all Peggle XBLA players)
• Three new Xbox 360 achievements worth a total of 50 gamerscore, bringing Peggle up to a total of 250 gamerscore.

“The addictive and fun gameplay of the Peggle franchise translates extremely well when tuned for the XBLA platform,” noted Sukhbir Sidhu, co-creator of Peggle and studio chief at PopCap. “Since launching earlier this year, Peggle for XBLA earned top awards from industry critics while taking full advantage of the XBLA multiplayer format to deliver an incredible gameplay experience. Peggle Nights essentially doubles the size of the Peggle XBLA universe for players everywhere.”

NEW YORK- August 18, 2009-Playlogic Entertainment, Inc., and independent worldwide publisher of entertainment software, announced today that Sudoku Ball^TM- Detective is available now in retail stores nationwide for Nintendo DS^TM handheld device and PC.

Sudoku Ball^TM- Detective puts a new spin on one of America’s favorite puzzle games with a unique and entertaining detective twist. Inspired by murder mystery games and famous English detective stories, Sudoku Ball^TM- Detective puts you in the role of a small town detective on the trail of a murderer. Each puzzle you solve along the way represents a separate stage of the investigation. Search through clues, pick locks, investigate evidence in the lab, and close in on catching your suspect!

Additional Game Features for Sudoku Ball^TM- Detective Include:

• Challenging story mode with 20 levels
• Three difficulty settings from beginner to expert
• Unique 3D Sudoku Ball feature for an entirely new puzzle experience
• 240 Sudoku puzzles and additional story puzzles

More Sudoku Ball — Detective News & Previews

Sudoku Ball^TM- Detective will be released on Nintendo Wii^TM system in September.

For more information please visit the interactive Sudoku Ball^TM Detective website where you can play the interactive Flash demo that unveils the story’s setting and gives you the opportunity to complete one of the unique Sudoku Ball^TM puzzles. The demo (like the game) features 6 languages: English, German, French, Spanish, Italian and Dutch.

Sudoku Ball^TM-Detective is rated “E” for Everyone by the ESRB.

Emeryville, CA – August 17, 2009 – Get ready for heroic battles, vibrant worlds and boundless creativity! Maxis^TM, an Electronic Arts Inc.  studio, today announced that Spore^TM Hero and Spore^TM Hero Arena will be available at North American retailers on Oct. 6 2009 and internationally on Oct. 9, 2009. Built from the ground up exclusively for the Wii^TM and Nintendo DS^TM platforms, Spore Hero and Spore Hero Arena introduce a new level of action-packed adventure and combat to the critically acclaimed Spore franchise.

“”Spore Hero and Spore Hero Arena give Spore and Nintendo fans a new, dynamic and engaging way to interact with their customized creature heroes,” said Lucy Bradshaw, VP and General Manager at Maxis. “Players’ heroes take center stage as both games, distinctly tailor-made for its Nintendo platform, infuse creativity, combat and adventure to create a unique gameplay experience on the Wii and Nintendo DS.”

Spore Hero delivers the unparalleled creative freedom of Spore in an action-adventure game created exclusively for the Wii. Set in a rich and vibrant 3D world, Spore Hero empowers the player to become the hero as they embark on an epic quest to save their creature’s home planet from destruction. Along this journey, players engage in fun battles, and solve puzzles to collect and unlock more than 250 new creature parts, all with unique abilities. These parts, which can be used to customize creatures in the revolutionary Spore Creature Creator, can change the way creatures will play and fight in the world. Players can also utilize their brawling skills in a dynamic multiplayer mode, where they battle their friends with their own customized creature to become the ‘baddest’ Spore hero around!

Spore Hero Arena catapults players into a galaxy filled with fun and intense arena-based combat. Featuring an all-new story set in the same universe as Spore Hero, Spore Hero Arena takes players on a quest to save planets in their galaxy from an evil force. Throughout the game, players create their own unique gladiator hero creature and guide it from planet to planet as they fight enemy creatures, collect new parts, gain upgrades and unlock special abilities that will benefit their hero. Developed with multiplayer capabilities in mind, Spore Hero Arena also allows players to battle with up to three friends locally or play with a friend over Wi-Fi, taking the Spore gameplay experience to an entirely new and interactive level.

Available for $49.99 MSRP, Spore Hero is rated E10+ by the ESRB. Spore Hero Arena is available for $29.99 MSRP and is rated E by the ESRB.

To learn more about Spore Hero and Spore Hero Arena, play minigames and download fun content, please visit www.sporehero.com.

REDWOOD CITY, Calif., – July 14, 2009 – Electronic Arts Inc. announced today that NCAA® Football 10 is now available in North American retail stores. As the best-selling college football video game franchise for over a decade*, EA SPORTS^TM NCAA Football provides an unparalleled college game day experience to football fans around the country.

NCAA Football 10 brings the excitement of college football to fans across the nation like never before with the all-new Season Showdown. In this new mode, every game counts as fans declare their loyalty to a favorite school and give the ultimate show of support in a nationwide competition for pride. After choosing a school to represent, players can earn credits for their school by playing NCAA Football 10 and through new web-based games at http://seasonshowdown.easports.com. Millions of college football fans around the country will be on a mission to prove their school is number one with NCAA Football 10’s Season Showdown.

TeamBuilder is an all-new, online create-a-school feature that revolutionizes the user’s ability to produce personalized content for NCAA Football 10, which was announced last month at E3. With the capability to upload logos and numerous customization options for uniforms, fields, rosters, and much more, TeamBuilder gives users the opportunity to design completely original teams with infinite possibilities. A football fan’s dream, TeamBuilder enables users to experience the excitement and pageantry of college football, defined by their own personalized creations. Since its launch, fans have logged onto http://teambuilder.easports.com and created teams at an astonishing rate, averaging seven per minute during the first two days. More than 160,000 teams have been created, ensuring there is an unprecedented amount of content for fans to use in-game beginning today.

Television sports reporter Erin Andrews is featured as the host of Road to Glory, a new mode in NCAA Football 10 for Xbox 360® video game and entertainment system and PLAYSTATION®3 computer entertainment system. Road to Glory is a broadcast-style video presentation in which Andrews and Kirk Herbstreit chronicle your career as a college student athlete. For the first time ever, players actual in-game highlights are featured in these broadcast-style presentations. Plus, an all-new, completely redesigned 3-D dorm room prominently displays triumphant moments through photos, trophies, NCAA Football news and more.

With all 120 Football Bowl Subdivision schools represented in the game, NCAA Football 10 offers fans an exciting way to experience the thrill of authentic college football year-round. NCAA Football 10 brings the college football atmosphere to life with enhanced stadiums packed with school colors, cheerleaders and mascots. Enjoy the sights of game day with new on-field band formations, field goal nets, flags waving in the wind and camera flashes exploding during pivotal moments.

Developed in Orlando, Florida by EA Tiburon, and licensed by The Collegiate Licensing Company, NCAA Football 10 is available for the Xbox 360 video game and entertainment system, the PlayStation2 and PLAYSTATION3 computer entertainment systems and the PSP (PlayStationPortable). NCAA Football 10 has been rated “E” for everyone by the ESRB.

EA SPORTS^TM is the leading interactive sports software brand in the world, with top-selling titles and franchises including Madden NFL football, FIFA Soccer, NHL® hockey, NBA LIVE basketball, NCAA® Football and Tiger Woods PGA TOUR®.

For more information, please visit www.ncaafootball10.com.

*Based on NPD data.

Headlining the slate is Infinity Ward’s highly anticipated sequel to Call of Duty® 4: Modern Warfare^TM, Modern Warfare® 2, which is expected to be one of the best-selling games of the year. Additionally, the company will debut its groundbreaking new DJ Hero^TM game and rock-based title Guitar Hero® 5, both of which will once again transform the way consumers enjoy and engage with music by offering the largest array of contemporary artists ever featured in music-based games.

Attendees will also be able to play Bizarre Creations’ Blur^TM which marries intense wheel-to-wheel racing action with spectacular power-ups and real-world cars and locations, as well as Tony Hawk®: RIDE^TM, which will redefine skateboarding through an innovative motion sensing skateboard controller that allows for unprecedented freedom and movement.

“At this year’s E3, we will debut the largest and strongest lineup in our company’s history,” said Mike Griffith, President and CEO, Activision Publishing, Inc. “Our innovative slate features games based on some of the industry’s largest franchises, as well as exciting new offerings in the music, racing and action-sports genres that are poised to redefine the interactive entertainment experience. We are also very excited to showcase two new intellectual properties Singularity^TM and PROTOTYPE^TM which are already garnering a tremendous amount of interest and excitement.”

Activision’s Full E3 Game Slate Includes:

Blur is set to revolutionize the racing genre as the ultimate wheel-to-wheel racing action experience with spectacular power-ups, real-world locations and over 60 licensed cars. The pick-up and play game drops players into heart-pumping, electrified racing action with 20 cars on track all targeting the finish line and battling each other as they trade paint and collect intense power-ups, including the ability to blast other cars out of the way with huge bursts of energy, boost their speed and more. Gamers can also engage in competitive and team-based multiplayer with up to 20 racers online, or on a single console via 4-player split-screen; plus create custom groups to design their own complete game mode. (Xbox 360® video game and entertainment system from Microsoft, PLAYSTATION®3 computer entertainment system and Games for Windows®; not yet rated by the ESRB).

In DJ Hero, faces in the crowd are transformed into the life of the party as the game’s turntable controller – created exclusively for DJ Hero and featuring familiar DJ tools including a fully-rotating turntable, sample buttons, effects dial and cross fader – immerses fans into the authenticity of DJ culture and a sea of music. (Xbox 360, PLAYSTATION 3 system, PlayStation®2 computer entertainment systems and Wii^TM system from Nintendo; not yet rated by the ESRB).

Guitar Hero 5 features the strongest, most varied set list to-date comprised of master tracks from 85 of the hottest bands of today and the biggest classic acts including Kings of Leon, The Rolling Stones, The White Stripes, Santana, Vampire Weekend, Tom Petty, Johnny Cash, Bob Dylan, plus more than 25 artists from a variety of music genres that will be making their music video game debut. (Xbox 360, PLAYSTATION 3 system, Wii and PlayStation 2 system; not yet rated by the ESRB).

The greatest Super Hero^TM action/RPG of all time is back with the world’s largest army of heroes and villains in Marvel^TM: Ultimate Alliance 2. Incorporating elements of the acclaimed Marvel Civil War storyline, the game allows players to choose their side and team up with revered heroes and villains, including Spider-Man, Wolverine, Hulk, Iron Man, Deadpool, Venom, Green Goblin and Captain America. Players can combine characters’ powers and unleash astonishing new attacks. (Xbox 360, PLAYSTATION 3 system, Wii, PlayStation 2 system, PSP® (PlayStation® Portable) system and Nintendo DS^TM; not yet rated by the ESRB).

On November 10, 2009, Infinity Ward will make its return with the release of Modern Warfare 2, the most-anticipated game of the year and the sequel to the best-selling first-person action game of all time, Call of Duty® 4: Modern Warfare^TM, which has sold more than 13 million copies to date. Modern Warfare 2 continues the gripping and heart-racing saga with an unprecedented level of action as players face off against a new threat dedicated to bringing the world to the brink of collapse. (Xbox 360, PLAYSTATION 3 system and Games for Windows; not yet rated by the ESRB).

An all-new, third-person open-world/action game, PROTOTYPE lets gamers feel the power of being the ultimate shape-shifting weapon. You are the PROTOTYPE: Alex Mercer – a genetically mutated man without memory, armed with amazing shape-shifting abilities, hunting your way to discover what created you and determined to make those responsible pay. As Alex, gamers tear through a densely populated contemporary New York City with Parkour-style agility, consuming anybody that gets in their way…assuming their physical identity, memories and abilities. (Xbox 360, PLAYSTATION 3 system and Games for Windows; the game is rated “M” by the ESRB).

Singularity pits shooter and sci-fi fans against a devastating fracture in time. As players attempt to unravel a conspiracy, they must fight their way through ever-shifting epic sci-fi environments, occupied by Russian soldiers and time-ravaged creatures, while sudden time waves hurl them back and forth between 1950 and the present day. Use time as a weapon as you attempt to unravel the mystery and prevent a catastrophic event that threatens all humanity. (Xbox 360, PLAYSTATION 3 system and Games for Windows; not yet rated by the ESRB).

Featuring an innovative skateboard-shaped controller, Tony Hawk: RIDE redefines the sports genre by offering a dynamic hands-free gaming experience. Using full motion sensing technology, players physically control the action by performing various movements and gestures on the board that directly translate into amazing tricks in the game in a variety of settings and half pipes. The new wireless skateboard controller provides an accessible and social gaming experience that allows players to feel what it’s really like to skate. Without complex button combinations or analog sticks, gamers can literally step on the board to play the game. (Xbox 360, PLAYSTATION 3 system and Wii; not yet rated by the ESRB).

Based on Hasbro’s legendary TRANSFORMERS property and Paramount Pictures and DreamWorks Pictures’ upcoming feature film, Transformers^TM: Revenge of the Fallen, the video game thrusts players into a battle for supremacy across the globe as either AUTOBOTS or DECEPTICONS to drive, fly, fight and blast their way through intense, pressure-packed levels. Delivering more control than ever before, players can select from an extremely diverse range of playable TRANSFORMERS characters and jump straight into action as they instantly switch between robot, vehicle and weapon modes to fight for the preservation or annihilation of all mankind. Players can also fight the epic war between the AUTOBOTS and DECEPTICONS online in explosive, multiplayer combat. (Xbox 360, PLAYSTATION 3 system, Wii, PlayStation 2 system PSP system, Nintendo DS and Games for Windows; the game is rated “T” for the console and PC versions and “E10+” for the handheld versions by the ESRB).

Wolfenstein^TM brings the Nazi’s dark obsession with the occult to life, by intertwining fast-paced, intense story-driven combat with a diverse sci-fi experience. As BJ Blazkowicz, a highly decorated member of the Office of Secret Actions (OSA), you are sent on a special mission into the heart of the Third Reich to investigate evidence that the SS hierarchy may possess a new and mysterious power. Wolfenstein is scheduled to be on store shelves on August 4, 2009. (Xbox 360, PLAYSTATION 3 system and Games for Windows; not yet rated by the ESRB; the game is rated “M” by the ESRB).

REDWOOD CITY, Calif. – May 19th, 2009 – EA SPORTS^TM, a label of Electronic Arts Inc., announced today that EA SPORTS Active^TM is now available in North American retail stores and will be available worldwide by May 22nd, 2009*. Developed exclusively for the Wii^TM by EA Canada, EA SPORTS Active is an innovative, virtual fitness product that offers personalized, customizable workouts that can be done from the comfort of home. Developed in collaboration with fitness experts, including Bob Greene – renowned exercise physiologist, author and Oprah’s personal trainer – EA SPORTS Active is a fun and cost-effective way to achieve a healthy lifestyle. The product will be the first in a new line of EA SPORTS virtual fitness products to improve the well-being of people of all ages.

“The EA SPORTS brand is known for award-winning sports video games, but today marks our entrance into the entirely new genre of virtual fitness as EA SPORTS Active hits stores,” said Dave McCarthy, vice president, EA SPORTS. “Now more than ever consumers are seeking economical solutions to getting exercise and living a healthier lifestyle, and with EA SPORTS Active we’ve designed an experience that will appeal to a variety of audiences and deliver a truly fun yet challenging workout in the home.”

Users will get their heart pumping through interactive circuit workouts from more than 25 different activities and exercises that target the upper and lower body, as well as cardio. Similar to a personal trainer, the program provides clear instruction, feedback on technique and encouragement with visual and oral cues, while also providing calories burned in real time. Preset workouts are designed by fitness experts to target specific workout results. For optimal personalization, circuits can be customized based on interests and fitness level and there is complete flexibility for the duration and intensity level.

EA SPORTS Active includes software, a specially-designed leg strap that holds the Wii’s Nunchuk^TM controller to track lower body movements, as well as a resistance band to increase the intensity to upper body exercises. The program can support two players at one time, and the EA SPORTS Active Accessory Pack containing one leg strap and one resistance band is available for an MSRP of $19.99 in North America. The product is compatible with the Wii Balance Board^TM, which will add components to the sports drills.

To help get started users can also choose to take the 30-Day Challenge, a fitness road map designed to provide tangible fitness goals with the guidance of the virtual trainer. The Challenge provides a new workout every time a player exercises that will increase in intensity and track progress throughout the 30-day period. To encourage overall wellness, there is also a Journal that allows users to track nutrition elements, set goals, and account for other physical activities accomplished.

For inspiration, consumers can view highlights from 12 men and women who participated in the EA SPORTS Active 30-Day Challenge April 18 through May 17, 2009 by visiting the EA SPORTS Active website: http://easportsactive.com/thirtyday.action. The Challenge focused on helping a variety of people integrate fitness into their lifestyles. Among the participants was Alison Sweeney, TV personality and host who participated to lose baby weight and represent busy moms who need a convenient way to get fit. Bob Greene hosted a kick off retreat for the challengers to get them started on their journeys.

“Helping the challengers use such an innovative program to reach their fitness goals was a truly rewarding experience, and showed me what a powerful product EA SPORTS Active can be,” said Bob Greene. “Anyone looking for an in-home fitness solution will appreciate the combination of a fun and effective workout.”

EA SPORTS Active has been rated “E” by the ESRB and “3+” by PEGI, and has an MSRP of $59.99 in North America. For more information, log onto http://www.easportsactive.com.

*EA SPORTS Active will ship to retailers in Japan on August 6^th, 2009

LOS ANGELES, Calif., May 19, 2009 – It’s time to throw, bash, and party, as the EA Play Label of Electronic Arts Inc. announces BOOM BLOX^TM Bash Party for Wii^TM has shipped to stores in North America today and will hit stores in Europe beginning May 28. EA and Steven Spielberg continue their collaboration to bring players this highly-anticipated sequel to last year’s critically-acclaimed BOOM BLOX^TM game for Wii, which earned more than a dozen awards and received recognition from parenting organizations, media outlets and the gaming industry. With more than 400 new levels, stunning new worlds, and twice as much multiplayer game play, BOOM BLOX Bash Party brings tons of action-packed fun for the whole family.

“The original BOOM BLOX really came from a need to bring families back into the same space playing games together,” said Steven Spielberg. “We had so many more creative ideas that we wanted to put into the sequel, and BOOM BLOX Bash Party really takes the original concept to a whole new level of interactive family gaming.”

BOOM BLOX Bash Party features nearly twice as many multiplayer challenges as the original BOOM BLOX making it the ultimate party game! Players will have a blast playing with or against friends in co-op, versus and new team-based challenges. Whether playing solo or with friends, BOOM BLOX Bash Party will have players off the couch, throwing, bashing and slinging blox like never before!

In addition to the more than 400 new levels in BOOM BLOX Bash Party, players can also easily download new levels created by EA and the BOOM BLOX Bash Party community at no additional charge with an Internet-connected Wii. EA will make 40 additional levels available at launch with many more to come. In addition, players can create their own levels using the game’s enhanced Create Mode, and submit those levels to be posted and made available to the community. Over time, BOOM BLOX Bash Party owners will have access to many more downloadable levels in addition to those already included in the game.

“We are thrilled to be able to offer players a constant stream of new and exciting levels in BOOM BLOX Bash Party,” said Amir Rahimi, Senior Producer. “The EA team has been working hard creating exciting new levels that will be made available over time, and we cannot wait to see the passion and creativity the BOOM BLOX Bash Party community members put into making their own shared levels.”

EA takes the destruction to new heights with four stunning new themed worlds including Space, Pirate, Heroic and Show Time! Players will experience action puzzle game play in new physical environments like zero gravity and under water. Players will also encounter exciting new block types, like Virus, Conveyor and Push blox; new block shapes like cylinders and wedges, and engaging new tools, like the cannon and the slingshot. A new cast of characters, as well as favorites from the original BOOM BLOX, are now part of the puzzle-solving strategy. Players can now throw, grab or sling them, and watch them fly, knocking down blox and causing eye-popping explosions!

Developed by the EA Casual Studios, BOOM BLOX Bash Party is rated E for Everyone by the ESRB and 3+ by PEGI. The game has a US MSRP of $39.99. For more information, visit http://boomblox.ea.com.

SEATTLE, Washington – May 12, 2009 – PopCap Games, the leading developer and publisher of casual games, today announced the launch of Peggle^TM for the iPhone^TM and iPod® touch. The game is available now for US $4.99 from Apple’s App Store on iPhone and iPod touch, or at www.itunes.com/appstore/. One of the most critically acclaimed “casual” video games of recent years, Peggle has been downloaded nearly 50 million times and appeals to gamers of all shapes and sizes.

“Our new adaptation of Peggle for iPhone and iPod touch was truly a labor of love,” stated Andrew Stein, director of mobile business development at PopCap. “We spent huge amounts of time specifically optimizing this version of one of our favorite games to one of the world’s coolest devices, so that it was just right.”

Combining elements of pinball and pachinko, Peggle players fire a metallic silver ball from the top of the screen, relying on gravity to propel the ball downwards while it ricochets off unique arrangements of orange and blue pegs. The goal is to clear all the orange pegs from the screen, while earning as many points as possible, before running out of balls. A moving bucket at the bottom of the screen offers free balls, while green power-up pegs unlock special abilities via ten unique and memorable Peggle Masters who guide players through dozens of levels of gameplay challenges. Power-ups include explosive area-clearing blasts, lobster claws that serve as pinball-like flippers and “fireballs” that cut through all pegs in their path.

Exclusive to the iPhone and iPod touch versions of Peggle, the game boasts a host of specifically optimized features. These include a special ‘zoom’ feature for extra-accurate aiming, new types of style shots, a special aiming wheel for precision control, a new trophy system, and an enhanced UI to take advantage of the Touch and iPhone’s intuitive touch interface.
Since its first introduction in March 2007, the Peggle series has been downloaded more than 45 million times on the Web, and garnered more than a dozen awards from leading industry associations and trade journals. The game is now available for PC, Mac, Web, video iPod, iPod Touch, iPhone, 650 models of mobile feature phones and smartphones, Nintendo DS and Xbox Live Arcade.

New York, NY – May 8, 2009 – 2K Games, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), announced today that it has signed a partnership with Digital Extremes to develop the multiplayer experience for BioShock® 2. Under this partnership, Digital Extremes is working closely with the creative team at 2K Marin to develop a new and substantial element that enhances the lore and fiction of the BioShock universe.

“The fans asked for a multiplayer experience and we answered,” said Christoph Hartmann, president of 2K. “With Digital Extremes delivering a multiplayer experience for BioShock 2 that features all of the things that make BioShock unique, we’re holding ourselves to a high standard so that we can deliver the depth and variety that fans of the BioShock universe demand.”

Multiplayer in BioShock 2 provides a rich prequel experience that expands the origins of the BioShock fiction. Set during the fall of Rapture, players assume the role of a Plasmid test subject for Sinclair Solutions, a premier provider of Plasmids and Tonics in the underwater city of Rapture that was first explored in the original BioShock. Players will need to use all the elements of the BioShock toolset to survive as the full depth of the BioShock experience is refined and transformed into a unique multiplayer experience that can only be found in Rapture.

Key features:

• Evolution of the genetically enhanced shooter – Earn experience points during gameplay to earn access to new Weapons, Plasmids and Tonics that can be used to create hundreds of different combinations, allowing players to develop a unique character that caters to their playing style.
• Extend the Rapture fiction – Players will step into the shoes of Rapture citizens and learn more about the fall of Rapture as they progress through the experience.
•  See Rapture before the fall – Experience Rapture before it was reclaimed by the ocean and engage in combat over iconic environments in locations such as Kashmir Restaurant and Mercury Suites, all of which have been reworked from the ground up to deliver a fast-paced multiplayer experience.
• FPS veterans add their touch to the multiplayer experience – Digital Extremes brings more than 10 years of first person shooter experience including development of award-winning entries in the Unreal® and Unreal Tournament® franchise.

BioShock 2 is currently in development at 2K Marin, 2K Australia and Digital Extremes for PLAYSTATION®3 computer entertainment system, the Xbox 360® video game and entertainment system from Microsoft and Windows-based PC. This title is not yet rated by the ESRB.

Seattle, Washington – March 31, 2009 – PopCap Games, the leading developer and publisher of “casual” video games, today announced the launch of PopCap Arcade^TM Volume 2 for the Xbox 360, featuring three of the company’s best-selling arcade-style games, Peggle^TM, Heavy Weapon^TM and Feeding Frenzy 2^TM. The game carries an SRP of US $19.95 and is available at leading retailers throughout North America, including Best Buy, Wal-Mart, Target, and Amazon.com.

“We’re thrilled to bring another compilation of hits to the Xbox 360 as our presence and popularity in the console world continues to grow,” said Greg Canessa, VP of Video Game Platforms at PopCap. “Peggle, Heavy Weapon and Feeding Frenzy 2 are among PopCap’s most popular titles on the Xbox LIVE Arcade service, and with this collection, we’re delivering outstanding gameplay and entertainment value that Xbox fans are going to love.”

In PopCap Arcade Volume 2, players will enjoy three of PopCap’s most popular and most recent hits that each offer a completely different experience. Peggle is the enthralling, ball-bouncing, peg-busting phenomenon that has become a gaming sensation with casual and hardcore players alike. Heavy Weapon is the satirical side-scrolling shoot-em-up that is one of XBLA’s most successful titles, and Feeding Frenzy 2 is the recently-released fast-action sequel to the classic family hit.

What’s more, each of the three games in PopCap Arcade Volume 2 features multiplayer action and exclusive Xbox 360 features. Peggle fans can play solo, or experience co-op, party, and competitive multiplayer modes with two to four players locally or remotely via Xbox Live®, while Heavy Weapon and Feeding Frenzy 2 feature local co-op or party game modes. Each title features online leaderboards, achievements and Gamerscore, and Peggle offers downloadable content support for future expansion. The games fully support 720p HD graphics and Dolby 5.1 Digital surround sound.

Santa Monica, CA – March 31, 2009 – Having pioneered and expanded the heavy metal genre while gaining critical and popular success over the past 25 years, Metallica invites gamers to “Ride the Lightning” with them and over 20 other rocking artists in Activision Publishing, Inc.’s (Nasdaq: ATVI) latest release – Guitar Hero® Metallica®. Enter the world of Lars Ulrich, James Hetfield, Kirk Hammett and Robert Trujillo and experience the intensity and skill of one of the greatest bands of all time. Shred on the guitar controller, rip on the drum kit controller and wail on the mic to over 45 explosive hits from both Metallica’s illustrious career and a variety of other legendary artists selected by the band, such as Alice In Chains, Bob Seger & The Silver Bullet Band, Foo Fighters, Lynyrd Skynyrd and Queen.

“When Guitar Hero® came to us with the idea to do a game based on Metallica, we call this a no brainer and said yes very quickly,” said Lars Ulrich, drummer for Metallica. “It seemed like the next step – a whole other platform for musicians to reach an audience. If we talk about this in five years, I think it will turn into an expected way to release music.”

“Guitar Hero is a great way for people to experience the music of a band. Not just Metallica, but many bands. It’s almost educational in that sense, where people can learn about groups that range from Santana to Lynyrd Skynyrd to Journey,” said bassist Robert Trujillo.

“We are extremely excited to partner with Metallica, bringing one of the world’s best-selling artists together with one of the biggest video game brands allowing consumers to connect with artists and their music in a uniquely interactive way,” said Will Kassoy, Head of Publishing for the Guitar Hero franchise. “Guitar Hero Metallica will appeal to a wide range of fans including those of Metallica, rock music, and Guitar Hero as well as introduce the franchise to new audiences.”

Guitar Hero Metallica allows fans to “spend an evening with Metallica,” and more than 20 other popular artists, while performing in venues reminiscent of their epic album covers, themes from their music and real world locales. Guitar Hero Metallica introduces an all-new Expert+ drum difficulty setting, featuring two bass drum kick pedals that offer an authentic Metallica experience with note-for-note tracking, and Metallifacts, which, after nailing a song, lets players enjoy a virtual concert filled with on-screen facts and trivia about the song being played.

The game is rated “T” for Teen by the ESRB. For more information on Guitar Hero Metallica, please visit guitarherometallica.com.

The PlayStation®2 computer entertainment system version will be available in North America in April 2009. All versions of Guitar Hero Metallica will be available in Europe beginning May 2009.

March 19, 2009 – Midway and Epic Games Today announced that the PLAYSTATION 3 version of the Titan Pack for Unreal Tournament 3 is now available for download free through the PlayStation Network.

This massive download includes:

New Maps – 11 new multiplayer maps for Deathmatch, Capture the Flag (CTF), Vehicle CTF and Warfare modes, plus eight maps from the first UT3 bonus pack and Xbox 360 version of the game.

New Gameplay – Two new gameplay modes make their debut in the Titan Pack: Greed, a “tug of war” styled kill points fight, and Betrayal, a cutthroat style of combat where alliances can turn on a dime.

New Units – The X-Ray Field deployable can be used to waste enemies, while the Link Station can be deployed to keep your vehicles in fighting shape. The new Stealthbender vehicle renders itself invisible for surprise attacks, and comes with a Link Station, X-Ray Field, Spidermine traps and a powerful EMP mine. The Eradicator Cannon and Stinger are deployable turret units allowing players to rain death on their enemies and protect their bases during combat.

Titan Mutator – This mutator turns you into the dreaded Titan, a 15-foot tall destructive juggernaut possessing all effects from game power-ups at once. Morph into the thundering Behemoth, a 10-meter tall demon of devastation, to deal a temporary yet deadly blow to enemies.

New Characters – Nova and Kana are two new merchants of death joining the multiplayer mayhem.

PS3 Trophy Support

Integrated Mod Browser