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Magazine ranks Sioux City No. 1 in economic development

Metro Sioux City earns top ranking for economic development

By Dave Dreeszen Journal business editor | Posted: Tuesday, March 04, 2008
SOUTH SIOUX CITY -- A record-setting year for business recruitment catapulted Siouxland into the national spotlight Monday.

For the first time, metro Sioux City topped Site Selection magazine's annual ranking of the small metro areas with the most economic development. The tri-state region had 23 qualifying corporate announcements in 2007, eight more than second-place finisher Morristown, Tenn., among communities with populations between 50,000 and 200,000.

Sioux City's winning totals even would have cracked the top 10 in the next-largest category -- metro areas with populations between 200,000 and 1 million.

"It was a very strong showing for a community this size,'' said Ron Starner, general manager of Conway Data, Site Selection's publisher. The local metro area has a population of around 120,000.

Starner announced the No. 1 ranking in front of more than 150 local business executives and leaders at a luncheon Monday at South Sioux City's Marina Inn.

Starner predicted Sioux City's top rating could be a harbinger of even better things to come for the region. Site Selection's base of 44,000 subscribers include executives involved in corporate site selection decisions, most at the chief operating officer, president or chief executive level.

"A ranking like this can not only put a community on the map, but, more importantly, it can put a community on the radar screen of site selectors,'' he said.

The magazine's annual rankings, he said, helps connect communities with businesses looking to relocate or expand.

"This recognition confirms that this community's economy remains on a very positive trajectory,'' said Regina Roth, chair of The Siouxland Initiative and Beef Products Inc. co-owner.

BPI's planned $30 million crumbles plant in South Sioux City was among the largest local investments last year. Others included a $85 million cattle feedlot and self-contained ethanol plant Prime Biosolutions plans to build in Dakota County, Neb., and Speciality Protein Products' proposed $30 million organic soybean processing plant, also in South Sioux City.

Site Selection did not provide a complete list of the 23 projects, but Chris McGowan, executive vice president of The Siouxland Initiative, noted all three states and every city in the metro area had one or more in 2007.

Starner said he was impressed with the diversity of the projects, which included not only Sioux City's traditional food processing, but also such sectors as energy, technology and advanced manufacturing.

Tracked by Conway Data's extensive New Plant database, Site Selection's annual rankings are determined by which cities and states attracted the most projects that satisfy at least one of three criteria. The projects must include an investment of at least $1 million, create at least 50 new jobs or involve construction of at least 20,000 square feet. Retail, government, hospital and school developments are not eligible.

The Siouxland Initiative, which hosted Monday's announcement, intends to take full advantage of the Site Selection ranking, said McGowan.

The Initiative, the development arm of the Siouxland Chamber, gave a preview of ads the organization plans to run in Site Selection and other national trade publications, as well as in an ongoing local marketing campaign. The rating also will be the focus of a direct mailing to every site selector in the Initiative's database, and in McGowan's upcoming, one-on-one conversations with executives and site selectors across the country.

"We're going to make sure that everybody in the site selector arena is made aware of this news,'' he told the luncheon audience.

Siouxland improved on its 2006 Site Selection finish, when it tied for third place for the most new corporate location projects among small metro areas.

Starner cited three main factors for Siouxland's success. The region, he said, "plays to its strengths,'' targeting industries that it knows well, such as food manufacturing. Being on the border of Iowa, Nebraska and South Dakota, expanding companies also is an advantage, he said, because expanding companies have a choice of states to locate in.

"You don't have to take a one-size-fit-all approach when a company approaches you,'' he said. "You have a menu of options.''

Strarner also cited the region's long-range planning. In Site Selection's March issue, he quotes Siouxland Initiative President Debi Durham as saying the organization a decade ago developed a strategic plan for transportation, education, health care, infrastructure and quality of life.

Site Selection highlights all its first-place cities and states in its March issue, known as the annual Governor's Cup. For the second straight year, Ohio captured the Cup, finishing first among the states for the most new and expanded corporate facilities. Illinois came in second, followed by Tennessee. Iowa ranked 16th this year, but would have been sixth on a per capita basis, Starner noted.

The planned Hyperion Energy Center did not factor into metro Sioux City's top ranking in Site Selection's nationwide list for the most new or expanded corporate facilities.
Because Hyperion has not formally chosen a site for its $10 billion oil refinery and power plant, the project was not included in the metro area's 23 corporate announcements for 2007, said Ron Starner, general manager of Site Selection.
"When it's a done deal, then it would count," he told the Journal editorial board.
Nonetheless, Site Selection, a leading corporate real estate publication, is plenty interested in Hyperion's project, which would be the second largest U.S. infrastrcuture project, behind the Big Dig in Boston.
In its March issue, the magazine highlights all the first-place cities and states in its annual site selection rankings. In Sioux City's story, Starner writes "greater Sioux City is poised to take its biggest leap of all if the proposed Hyperion Energy Center becomes a reality in Union County, S.D."
The story details plans for the refinery, which would have an estimated annual economic impact of $13.7 million for the region.
Starner, who met briefly with Hyperion executives while he was in town Monday, said his publication has been closely following the Dallas, Texas, company's plans. More than 75 percent of Site Selection's 43,000 subscribers represent manufacturing companies, whose top concerns are energy related.
"The reality is manufacturers in the U.S. are becoming less and less competitive globally, largely because of energy costs and access to energy," he said. "A project like Hyperion, as important as it may be to your area, the perspective that we take as a magazine, we look at projects like that as infrastructure projecgts like that for the whole country."

-- Dave Dreeszen
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Story Comments

KC wrote on Mar 9, 2008 9:34 AM:

" Yep, Sioux City is playing to its strengths all right, which explains why educated career-minded people are leaving en masse. Although it is kind of nice that when they come back to visit family in Siouxland they can eat at more places and shop at more stores. Theories on increasing human capital and infrastructure growth leading to a future influx of "sexy" companies are fallacies - as the brain drain continues and average income plummets due to the explosion of low paying jobs, the only large companies that will consider Siouxland are large factories that will find an increased pool of cheap labor. "

Joseph wrote on Mar 5, 2008 9:36 AM:

" Brandon & KC: What! You think big pharma is going to plunk a big research facility here in Siouxland? What we must do is play to our strengths and be the very best at those. There is a chicken and egg question here. We have not been able to recruit high-tech/ high-paying jobs because we do not have the human capital in the area. As that increases we will see some of the "sexy" kinds of companies come to Siouxland. In the mean time we can build the infrastructure for such opportunities by increasing quality of life and our physical appearance which is improving regardless of your pessimism. In addition, we need to overcome our risk aversion as a community. Other communities have a culture of entrepreneurism and risk taking that we dont have, or foster here in Siouxland. To reverse that attitude we need to be willing to start our own venture and not sit around waiting for the perfect job to be recruited by local economic developers. "

jpberka wrote on Mar 5, 2008 9:13 AM:

" Those of you who say you drive through Sioux City and you can't see the development haven't been away long enough and then returned. I moved from Sioux City about a decade ago and then my parents relocated into the area so I came back to visit. The town has positively exploded in the last decade. You don't see it, but those of us who have returned after a long absence notice it quite easily. "

Brandon wrote on Mar 4, 2008 9:40 PM:

" That's great, but when you drive through Sioux City, you can't tell there has been any development at all. The projects listed in the article aren't really the kinds of development that other cities brag about. "

KC wrote on Mar 4, 2008 9:03 PM:

" Congrats to Sioux City for its "growth." I guess all those $8-$10/hr. jobs created in retail, restaurants, meatpacking, and telemarketing are finally paying off! No need to worry about all the nice houses for sale in the area, maybe some wealthy corporation will read this article and buy up all those houses and level them in order to put up some trailer parks and government housing for the influx of low paying jobs. "

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